Media Design, Bachelor of Science

Philosophy

Graphic design plays a major role in many aspects of everyday life. Pursue an exciting career by turning creative ideas into dynamic visual imagery. Learn to merge ideas using typography, color and industry standard software as technology merges with new and exciting forms of communication. The Media Design major provides students with the flexibility to tailor their degree to their career interests. Students have the option of choosing from among three concentration areas: 

  • Digital Publishing
  • Photography
  • Web

All Media Design students will complete the Media Design core, which offers introductory courses in drawing, digital publishing, digital image manipulation, web design and photography. This will allow students to survey the various media available to them and select a specialty area of study. All Media Design students will also complete a senior project; produce a portfolio to be reviewed by professional staff; and network within the field, while gaining real world experience, with an internship. The General Education requirements provide a foundation in English, fine arts and the social sciences.

Purpose

The Media Design Bachelor of Science degree is for students wishing to pursue careers in photography, graphic design, and web design.  Students will gain a strong skill set through the Media Design core classes, followed by the courses unique to the individual concentrations.  

Program Competencies

Students in the Media Design Program (B.S.) will be able to:

  • Appraise the needs of the audience and then speak in a clear and succinct manner.  Research, construct, and deliver professional presentations using a variety of communication tools and techniques;
  • Write with clarity and precision using correct English grammar: mechanics and usage. Correctly and ethically exhibit competence in writing for specific purposes, diverse audiences, and genres;
  • Employ critical thinking strategies such as quantitative, qualitative, and scientific reasoning to analyze consequences and outcomes and then determine logical solutions;
  • Employ legitimate and valid informational resources;
  • Apply the ethical principles required of a computer or designer professional;
  • Employ creative problem solving from project inception to completion;
  • Develop a professional body of work and appropriate artifacts to provide evidence of personal vision and skills;
The final graduation competency is by concentration:
  • Digital Publishing: Develop innovative design solutions to effectively communicate to a given audience;
  • Photography: Develop a digital imaging workflow that includes pre-assessment, image capture, post processing, and ethical consideration of digital techniques; and
  • Web:  Design responsive web applications that display appropriately on various devices.


Minimum Grade Policy

The Media Design program has set a minimum passing grade of “C-” for program concentration courses. Students receiving a grade lower than “C-” in any concentration course must retake that course.

CAP/Co-op Option

In order to provide relevant work experience, students in the Media Design degree program have the option of completing six credit hours via a co-op assignment. The co-op option for Media Design is the equivalent of two semester courses, for a total of six credit hours. Students can complete their Media Design degree with 120 credit hours, whether they choose the co-op option or not. Because each co-op experience is individually designed, students must inform the Director of the CAP/Co-op program and the Media Design Program Chair one semester before they would like to begin a co-op assignment.

The co-op option is an alternative to the DSN 318 – Portfolio Production and DSN 490 – Media Design Internship. Each co-op assignment is one semester long and normally the two co-op assignments span two consecutive semesters with the same employer. In order to be eligible, students must first have at least 60 credits, plus a GPA of 2.5 or higher.

For additional information on the CAP/Co-op program option, please see the website: http://www.wilmu.edu/coel/work-integrated-learning.aspx

Media Design B.S. Curriculum

General Education Requirements (39 credits)

COM 300Communication Theory

3

CTA 210Computer Science

3

DSN 094Technology Orientation

0

DSN 110Fundamentals of Drawing

3

ECO 105Fundamentals of Economics

3

ENG 121English Composition I

3

ENG 122English Composition II

3

ENG 310Research Writing

3

OR

ENG 360Creative Writing

3

HIS 230/ART 230History of Art and Design

3

HUM 381/HIS 381Contemporary Global Issues

3

MAT 205Introductory Survey of Mathematics

3

PHI 100Introduction to Critical Thinking

3

PSY 101Introduction to Psychology

3

Natural Science Elective

3 or 4 credits

Media Design Core (48 credits)

The Media Design program has set a minimum passing grade of “C-” for program core courses. Students receiving a grade lower than “C-” in any required core course must retake that course.

BMK 400Social Media Marketing

3

CSC 100Web Design & Development

3

DSN 121Basic InDesign

3

DSN 210Basic Photoshop

3

DSN 220Concept Development

3

DSN 235Vector Drawing

3

DSN 300Design for Marketing

3

DSN 306Principles of Color Theory

3

DSN 307Intermediate InDesign

3

DSN 315Typography

3

DSN 318Portfolio Production

3

DSN 487Senior Project

3

DSN 490Internship

3

GMD 105Video and Audio for Game Design

3

TEC 215Basic Photography

3

VMG 313Aesthetics of Film

3


Choose one of the following 3 concentrations

  • Digital Publishing Concentration 
  • Photography Concentration 
  • Web Concentration 


Digital Publishing Concentration (33 credits)

The Digital Publishing concentration within Media Design will focus on digital publishing from web to tablets, offering students courses on typography, illustration and color theory. It will also focus on applications of graphic design such as the design of brochures, catalogs, product packaging and displays.

The Media Design program has set a minimum passing grade of "C-" for program and concentration core courses.  Students receiving a grade lower than "C-" in any required core course must retake that course.
DSN 335Advanced Vector Drawing

3

DSN 350Interactive InDesign

3

DSN 401Advanced InDesign

3

DSN 415Package Design

3

TEC 325Business of Freelancing

3

Design Electives (9 credits)

Choose 3 courses from the following:
CSC, DSN, TEC, VFX, VMG

Free Electives (9 credits)

Students with less than 16 transfer credits are required to take FYE 101 as one of their electives.

Suggested Program Sequence

Freshman

Semester 1
CTA 210Computer Science

3

DSN 094Technology Orientation

0

DSN 110Fundamentals of Drawing

3

ENG 121English Composition I

3

MAT 205Introductory Survey of Mathematics

3

PHI 100Introduction to Critical Thinking

3

Semester 2
DSN 300Design for Marketing

3

DSN 306Principles of Color Theory

3

ECO 105Fundamentals of Economics

3

ENG 122English Composition II

3

PSY 101Introduction to Psychology

3

Sophomore

Semester 1
ENG 310Research Writing

3

OR

ENG 360Creative Writing

3

GMD 105Video and Audio for Game Design

3

TEC 215Basic Photography

3

VMG 313Aesthetics of Film

3

Free Elective

3

Semester 2
COM 300Communication Theory

3

CSC 100Web Design & Development

3

DSN 121Basic InDesign

3

DSN 210Basic Photoshop

3

DSN 220Concept Development

3

Junior

Semester 1
DSN 235Vector Drawing

3

DSN 307Intermediate InDesign

3

DSN 315Typography

3

SCI Natural Science Elective- SCI 308 excluded

Free Elective

3

Semester 2
DSN 335Advanced Vector Drawing

3

DSN 350Interactive InDesign

3

DSN 401Advanced InDesign

3

HIS 230/ART 230History of Art and Design

3

DSN Design Elective

3

Senior

Semester 1
BMK 400Social Media Marketing

3

DSN 318Portfolio Production

3

DSN 490Internship

3

HUM 381/HIS 381Contemporary Global Issues

3

DSN Design Elective

3

Semester 2
DSN 415Package Design

3

DSN 487Senior Project

3

TEC 325Business of Freelancing

3

DSN Design Elective

3

Free Elective

3

Photography Concentration (33 credits)

The Photography concentration of Media Design offers courses in photographic techniques relating to lighting, sports, business, editing, and photojournalism. Students will also study color theory and visual communication. Photography students may use the three design elective courses to take additional photo classes.

The Media Design program has set a minimum passing grade of "C-" for program and concentration core courses.  Students receiving a grade lower than "C-" in any required core course must retake that course.
TEC 275Intermediate Photography

3

TEC 300Advanced Photography

3

TEC 325Business of Freelancing

3

TEC 366Photojournalism

3

TEC 400Sports Photography

3

TEC 407Lighting: Location and Studio

3

Design Electives (9 credits)

Choose 3 courses from the following:
CSC, DSN, TEC, VFX, VMG

Free Electives (6 credits)

Students with less than 16 transfer credits are required to take FYE 101 as one of their electives.

Suggested Program Sequence

Freshman

Semester 1
CTA 210Computer Science

3

DSN 094Technology Orientation

0

DSN 110Fundamentals of Drawing

3

ENG 121English Composition I

3

MAT 205Introductory Survey of Mathematics

3

PHI 100Introduction to Critical Thinking

3

Semester 2
DSN 300Design for Marketing

3

DSN 306Principles of Color Theory

3

ECO 105Fundamentals of Economics

3

ENG 122English Composition II

3

PSY 101Introduction to Psychology

3

Sophomore

Semester 1
ENG 310Research Writing

3

OR

ENG 360Creative Writing

3

GMD 105Video and Audio for Game Design

3

HUM 381/HIS 381Contemporary Global Issues

3

TEC 215Basic Photography

3

VMG 313Aesthetics of Film

3

Semester 2
DSN 210Basic Photoshop

3

DSN 220Concept Development

3

TEC 275Intermediate Photography

3

SCI SCI Elective

Free Elective

3

Junior

Semester 1
DSN 121Basic InDesign

3

DSN 235Vector Drawing

3

DSN 315Typography

3

TEC 300Advanced Photography

3

DSN Design Elective

3

Semester 2
COM 300Communication Theory

3

CSC 100Web Design & Development

3

DSN 307Intermediate InDesign

3

HIS 230/ART 230History of Art and Design

3

TEC 407Lighting: Location and Studio

3

Senior

Semester 1
BMK 400Social Media Marketing

3

DSN 318Portfolio Production

3

DSN 490Internship

3

TEC 400Sports Photography

3

DSN Design Elective

3

Semester 2
DSN 487Senior Project

3

TEC 325Business of Freelancing

3

TEC 366Photojournalism

3

DSN Design Elective

3

Free Elective

3

Web Concentration (33 credits)

The Web Concentration will give students experience within a variety of media, with courses in web design and web programming, digital publishing, photography and video. Students will study basic design, digital image manipulation, animation and video filming and editing. The three design electives allow students to make choices on additional concentration areas.

The Media Design program has set a minimum passing grade of "C-" for program and concentration core courses. Students receiving a grade lower than "C-" in any required core course must retake that course.
DSN 325Interactive Web Design I

3

DSN 326Interactive Web Design II

3

CSC 240JavaScript

3

 

CSC 310Microsoft .NET I

3

OR

CSC 325Java Programming I

3

 

CSC 311Microsoft .NET II

3

OR

CSC 335Java Programming II

4

 

CSC 370User-Centered Design

3

TEC 325Business of Freelancing

3


Design Electives (9 credits)

Choose 3 courses from the following:
CSC, DSN, TEC, VFX, VMG

Free Electives (3 credits)

Students with less than 16 transfer credits are required to take FYE 101 as one of their electives.

Suggested Program Sequence

Freshman

Semester 1
CTA 210Computer Science

3

DSN 094Technology Orientation

0

DSN 110Fundamentals of Drawing

3

ENG 121English Composition I

3

MAT 205Introductory Survey of Mathematics

3

PHI 100Introduction to Critical Thinking

3

Semester 2
DSN 300Design for Marketing

3

DSN 306Principles of Color Theory

3

ECO 105Fundamentals of Economics

3

ENG 122English Composition II

3

PSY 101Introduction to Psychology

3

Sophomore

Semester 1
ENG 310Research Writing

3

OR

ENG 360Creative Writing

3

GMD 105Video and Audio for Game Design

3

HUM 381/HIS 381Contemporary Global Issues

3

TEC 215Basic Photography

3

VMG 313Aesthetics of Film

3

Semester 2
COM 300Communication Theory

3

CSC 100Web Design & Development

3

DSN 210Basic Photoshop

3

DSN 220Concept Development

3

SCI SCI Elective

Junior

Semester 1
CSC 370User-Centered Design

3

DSN 121Basic InDesign

3

DSN 235Vector Drawing

3

DSN 325Interactive Web Design I

3

DSN 315Typography

3

Semester 2
CSC 240JavaScript

3

DSN 307Intermediate InDesign

3

DSN 326Interactive Web Design II

3

HIS 230/ART 230History of Art and Design

3

DSN Design Elective

3

Senior

Semester 1
BMK 400Social Media Marketing

3

 

CSC 310Microsoft .NET I

3

OR

CSC 325Java Programming I

3

 

DSN 318Portfolio Production

3

DSN 490Internship

3

DSN Design Elective

3

Semester 2
CSC 311Microsoft .NET II

3

OR

CSC 335Java Programming II

4

 

DSN 487Senior Project

3

TEC 325Business of Freelancing

3

DSN Design Elective

3

Free Elective

3

Completion Degree Requirements

What is a Completion Degree

A completion degree is a personalized version of a bachelor's degree created exclusively for students who have completed an associate degree at an accredited institution. Completion degrees are available for most Wilmington University Bachelor of Science degrees. A student who expects to transfer a completed associate's degree should communicate with a Wilmington University academic advisor before registering for courses. A transcript with documentation of the conferred degree must be received by Wilmington University to confirm eligibility.

Media Design - Digital Publishing Completion Degree

BMK 400Social Media Marketing

3

CSC 100Web Design & Development

3

DSN 300Design for Marketing

3

DSN 306Principles of Color Theory

3

DSN 307Intermediate InDesign

3

DSN 315Typography

3

DSN 318Portfolio Production

3

DSN 335Advanced Vector Drawing

3

DSN 350Interactive InDesign

3

DSN 401Advanced InDesign

3

DSN 415Package Design

3

DSN 487Senior Project

3

DSN 490Internship

3

TEC 325Business of Freelancing

3

VMG 313Aesthetics of Film

3

The Media Design program has set a minimum passing grade of "C-" for program and concentration core courses.  Students receiving a grade lower than "C-" in any required core course must retake that course.

The following courses are pre-requisites for the Media Design completion degree program with Digital Publishing concentration:

DSN 094 (0 cr.) Technology Orientation

DSN 121 Basic InDesign

DSN 210 Basic Photoshop

DSN 235 Vector Drawing

HIS 230 History of Art & Design

TEC 215 Basic Photography

DSN318 and DSN490 may be completed as Co-Ops.  Students must notify the Office of Cooperative Education at least on semester in advance.

Media Design - Photography Completion Degree

BMK 400Social Media Marketing

3

DSN 300Design for Marketing

3

DSN 306Principles of Color Theory

3

DSN 307Intermediate InDesign

3

DSN 315Typography

3

DSN 318Portfolio Production

3

DSN 487Senior Project

3

DSN 490Internship

3

HIS 230/ART 230History of Art and Design

3

TEC 275Intermediate Photography

3

TEC 300Advanced Photography

3

TEC 325Business of Freelancing

3

TEC 366Photojournalism

3

TEC 400Sports Photography

3

TEC 407Lighting: Location and Studio

3

The Media Design program has set a minimum passing grade of "C-" for program and concentration core courses. Students receiving a grade lower than "C-" in any required core course must retake that course.
The following courses are prerequisites for the Media Design completion degree program with Photography concentration:

DSN 094 (0 cr.) Technology Orientation
DSN 121 Basic InDesign
DSN 210 Basic Photoshop
DSN 235 Vector Drawing
CSC 100 Web Design & Development
TEC 215 Basic Photography

DSN 318 and DSN 490 may be completed as Co-Ops. Students must notify the Office of Cooperative Education at least on semester in advance.

Media Design - Web Concentration Completion Degree

BMK 400Social Media Marketing

3

CSC 240JavaScript

3

 

CSC 310Microsoft .NET I

3

OR

CSC 325Java Programming I

3

 

CSC 311Microsoft .NET II

3

OR

CSC 335Java Programming II

4

 

CSC 370User-Centered Design

3

DSN 300Design for Marketing

3

DSN 306Principles of Color Theory

3

DSN 307Intermediate InDesign

3

DSN 315Typography

3

DSN 318Portfolio Production

3

DSN 325Interactive Web Design I

3

DSN 326Interactive Web Design II

3

DSN 487Senior Project

3

DSN 490Internship

3

TEC 325Business of Freelancing

3

The Media Design program has set a minimum passing grade of "C-" for program and concentration core courses. Students receiving a grade lower than "C-" in any required core course must retake that course.

The following courses are pre-requisites for the Media Design completion degree with Web concentration:

DSN 094 (0 cr.) Technology Orientation

DSN 121 Basic InDesign

DSN 210 Basic Photoshop

DSN 235 Vector Drawing

HIS 230 History of Art and Design

CSC 100 Web Design & Development

DSN 318 and DSN 490 may be completed as a Co-Ops. Students must notify the Office of Cooperative Education at least one semester in advance.